Oct 16, 2012

Draw a line in the sand to build your brand

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In a world where the consumer is constantly bombarded with a myriad of brands, new products, adverts and flashy “look at me” promotions, it has become crucial for any business, whether they’re selling a service or product, to draw a … Read More

Oct 16, 2012

Packaging pharmaceuticals

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Packaging pharmaceuticals: Bridging the science of medicine and the science of human nature When contemplating the pharmaceutical industry, it is easy to understand how the average Joe could be overwhelmed by scientific speak, legislative parameters, dosage information, allergy warnings, prohibitive … Read More

Apr 13, 2012

Earning the consumer’s trust

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Pharmaceutical industry: Earning the consumer’s trust Issued by: Contrast – Design & Photographic Studio Trust – earned or manufactured? When it comes to marketing and selling pharmaceutical products – winning and keeping the consumer’s trust is extremely important. The consumer … Read More

Apr 3, 2012

Schroeder Milk

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I really love clean and simple designs that speaks clearly. When I think of milk and the brand I normally buy, I would say that I buy for the good quality, but generally not for the design. The first time … Read More

Mar 27, 2012

Three lovely Water designs

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We thought something refreshing might be in order. Water is water, but how could you package it beautifully? Opportunities are endless, so there’s no reason to stick to something boring. Here are three designs we feel push the boundaries. Refreshingly … Read More

Mar 26, 2012

Tribute to Fashion

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Coca-Cola asked some of the most famous Italian designers, such as Moschino, Donatella Versace, Angela Missoni, Alberto Ferreti, Consuelo Castiglioni and Etro, to ‘dress-up’ a Coca-Cola light limited edition bottle as part of the ‘Tribute to Fashion’ charity project. Their creations … Read More

Mar 23, 2012

Grady’s Cold Brew

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Tom Alberty designed this New Orleans style concentrate that’s brewed and bottled by hand in Brooklyn, New York. I like the simplicity of the design. The use of typography and rounded bottle gives a retro feel to this ice coffee.

Mar 8, 2012

Underwater dogs

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Just love this photo gallery by Little Friends. It’s such a fun and fresh take on photographing our beloved best friends. Just shows what can happen when we take a look at our world in a new way. Enjoy the … Read More

Mar 5, 2012

Three Cosmetics

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Three is a Japanese cosmetics brand. Their products are based on 3 core values: natural, honest & creative, thus the name Three. Nendo design agency wanted to incorporate these 3 values into the design of the packaging. “Our motif for … Read More

Feb 24, 2012

The Fashion Band-Aid

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As it is Friday today, and everyone just loves Friday, I decided to blog about something fun. Have a look at these great limited-edition  Band-Aid design, branded by Cynthia Rowley. It reminds me of the Band-Aid you get for kids … Read More

Feb 21, 2012

Some Brilliant Ads

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Kayaking Jumbo Peanut: Choking Ambulance – Listermint Mouthwash EPhone: Snakebite Wolf Hot Sauce: Hand dryer Hospital – Lazer Helmets Utopolis, Group of Cinemas: Titanic McDonald’s: The Real Milkshake Nikol Baking Dish: Jacuzzi Aquafresh Flexigel: Ear Coca-Cola Light Magician – Glassex … Read More

Feb 8, 2012

Vintage Labels

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It is always so interesting for me when you compare current design to old school design. I found these vintage pharmaceutical & fragrance labels on the web & I just find them fascinating. I love the incredible detail on the … Read More

Feb 7, 2012

Chocolate Pharmaceuticals

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I love the idea that the design plays on a chocolate bar as a pharrmaceutical drug. Bloomsberry & Co’s line of high end chocolate bars plays with this witty packaging which is quite refreshing. Rebecca Bibby has also designed a … Read More

Jan 31, 2012


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Headache – ‘Anadin’ Tablets give you the power to stop pain! Fast, certain and safe! Phenacetin increases and prolongs the action of the aspirin… Somebody’s going to need Alka-Seltzer for Headaches! Splitting headaches are quickly relieved with the aid of … Read More

Jan 30, 2012


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Wow what a great design! Help Remedies line of over-the-counter medicines with it’s effective packaging. The text will really sells what’s inside. Offering simple medicine for simple health issues, it strips away the complexities that typical medicinal packaging bombards patients with. Instead, … Read More

Jan 27, 2012

Works with Water Works

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What a refreshing take on a Pharmaceutical brand by Elmwood. Works with Water is a natural soluble food supplement that is really easy to take and this brilliant packaging design does so well in communicating this. They describe the platform … Read More

Jan 25, 2012

Functionalab Packaging

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Functionalab is a science-based Nutricosmetics & Cosmeceuticals company that aims to bring nutrition, cosmetics & pharmaceuticals together in a unique and beautiful way. What I love about the packaging design, created by Sid Lee, is that it definitely brings across … Read More

Jan 25, 2012

Top Ten Bookcases

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This circular bookshelf is designed to help a bibliophile store and transport a half ton of books. To move it, you just stand in the centre and start walking. Probably not the most practical use of space, but it looks … Read More

Jan 19, 2012


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Jan 17, 2012

Top 10 Photographs of 2011

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It is amazing for me how one photo can explain a situation in so much depth & detail, how one photo can evoke such a strong emotion that you almost feel as if it was you in the photograph. 2011 … Read More

Jan 16, 2012

Top 10 Google Doodles

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The concept of the Google Doodle was born when Google founders Larry and Sergey played with the corporate logo to indicate their attendance at the Burning Man festival in the Nevada desert. They placed a stick figure drawing behind the … Read More

Jan 13, 2012

12 of the coolest billboards

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The fun and amazing thing about billboards are that they capture attention in a way that normal print ads can’t.This is because of their size and strategic placement. Most billboards make it seem as if no effort has gone into … Read More

Jan 11, 2012


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1. SEIKO SPECTRUM ELECTRONIC INK WATCH. This watch features a microcapsule-type Electrophoresis display module, offering a thin flexible design that could bend around your wrist.   2. TRANSFORMERS WATCH. Awesome watch magically transforms into a free standing robot. 3. F1 … Read More

Jan 10, 2012

Our top 10 local illustrators

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South Africa has so much to offer in general, but when it comes to illustration, we can honestly boast. Here is our Contrast selection of our favourite local illustrators. We hope you enjoy this as much as we have. Jordan … Read More

Dec 15, 2011

Merry X-Mas!

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Have a look at this great  3D Christmas themed illustrations created with Luxology Modo. The computer illustrated artwork is a great almost hyper realistic representation of digital caracters. Also have a look at other illustrations that this artist created. Created … Read More

Dec 13, 2011

You might have a fishy twin

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I found these fascinating photos by a artist called Ted Sabarese. It is so interesting to me that we can find similarities in odd things between human’s and animals or even things in nature. You know how they say that … Read More

Dec 12, 2011

Higgins India Ink

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I really love it when designers go back to the heritage of a product. I found this beautiful redesign of the well known Higgings India Ink designed by Alex Sophocles. “The heritage of the Higgins India Ink dates back to … Read More

Dec 8, 2011

cool corporate identities

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This morning when I came to work my boss gave me a job for a corporate identity. I thought I could blog about my cool research. I love the fact that these designers used subtle visual cues to bring across … Read More

Dec 7, 2011


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Paris is a new typeface by Moshik Nadav that was inspired by the world of fashion. Paris Typeface was designed to be used by the most popular fashion magazines and luxury brands. The typeface includes beautiful ligatures and sexy numerals. … Read More

Dec 6, 2011

Are you going to finish strong

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A Year’s end is neither an end nor a beginning but a going on, it’s not what may come of it but what we make of it. I came across this clip of Nick Vujicic and it is such an … Read More